Yesterday Colorado Governor Jared Polis announced the adoption of a new official logo for the state. Can’t say I’m thrilled with it.
Yes, I appreciate that it’s more colorful than the old triangular logo (adopted in 2014) that I never really liked. But the new one is too busy. I’d like it better without the tree, which seems like an afterthought. And maybe with mountains of different heights. Somehow their symmetry reminds me of an argyle pattern. Or maybe if the tree’s angles matched the mountains? I don’t know. Something about that tree just doesn’t work for me, although I do like the curve at the bottom.
The governor assured us there was no expense involved in developing the new design; it was an inside job. That doesn’t help. Somebody’s kid? A legislator with nothing better to do?
I guess you get what you pay for.